Iberia, a Spanish airline, has debuted new flight attendant and ground personnel uniforms. Beginning in June 2022, about 7,000 Iberia employees will wear uniforms created by Teresa Helbig.
The new uniforms, according to the airline, represent the climax of the airline’s rebranding effort, which began in 2013. Dresses, skirts, trousers, coats, and accessories such as scarves, ties, bags, and gloves make up the uniform assortment.
“We have created this proposal out of emotion because flying and designing are very similar: both try to materialize dreams. We did not conceive of these pieces as mere uniforms, but as garments that, in addition to being comfortable and functional, are flattering, and can maintain their style and elegance over the years”, Teresa Helbig said.
Navy blue, fawn, red, and yellow are the colors of the new uniform.
“The new uniform is a fundamental aspect of our brand, a marker of identity that underscores our devotion to fashion and to the values of Spanish culture,” stated Gemma Juncá, Iberia’s Brand & Marketing Manager.
Photo cover by: Iberia